1xBet Legends of the Game: the Lisbon Partner Party

According to Yogonet, a 22 September 2025 report covered 1xBet's Legends of the Game partner event. That party took place on 16 September 2025 at La Distillerie in Lisbon, during the SBC Summit. The gathering brought together affiliates, brand partners and industry executives, the outlet reported.

The Game Creator's Workshop Setup at the 1xBet Party

Organisers redesigned La Distillerie as a Game Creator's Workshop, according to Yogonet. The decoration used exaggerated designs, living statues and distorted shapes that evoked the art of Salvador Dalí. The theme shaped both the look of the venue and the activities offered inside it.

Guests moved through rooms, and each room contained a quest, the outlet reported. Participants who collected all four aces gained entry to the Hall of Legends. The main programme of the evening unfolded in that hall.

What Happened Inside the Hall of Legends

Claude Makélélé, the former footballer, met attendees inside the hall, according to Yogonet. He shared stories, signed autographs and posed for photographs with guests. Simon Westbury, described by the outlet as 1xBet's strategic advisor, also attended the event.

The music group Boney M performed several of its well-known hits at the party, Yogonet reported. These included Sunny and Daddy Cool. Guests also watched live shows by other performers over the course of the evening.

1xBet Affiliate Programme Present at the Event

Yogonet reported that the company used the party to showcase its affiliate programme through 1xPartners, described as its flagship initiative. The same report said 1xPartners has operated for nine years and counts more than 500,000 participants across 150 countries. Launched in 2016, the programme has received industry honours including the IGA, SiGMA Awards and SBC Awards, according to the outlet.

Attendees could connect directly with 1xBet Partners and company managers to discuss potential collaborations, Yogonet reported. The outlet also said experienced affiliates are offered VIP conditions and additional tools for scaling their businesses. Beginners, it added, have access to entry-level opportunities.

Programme Features as Stated by the Company

According to 1xBet, as cited by Yogonet, the programme offers lifetime commissions of up to 50% from referred players. The company also states that it provides support from dedicated managers, access to more than 250 payment methods, and regularly updated promotional materials.

Entertainment Line-up Reported by Yogonet

The evening combined networking with entertainment, the outlet reported. Stars of the line-up included a former footballer and a well-known music group. Other live performers also appeared during the night.

• Claude Makélélé: met guests, shared stories, signed autographs and posed for photos.
• Simon Westbury, 1xBet strategic advisor: attended the event.
• Boney M: performed songs including Sunny and Daddy Cool.
• Other performers: gave live shows through the evening.

Company Figures Cited in the 1xBet Report

Yogonet described 1xBet as active in the betting and gaming industry for 18 years. Its platform, available in 70 languages, offers sports betting and casino games to more than 3 million monthly players, according to the report. The outlet listed partnerships including FC Barcelona, Paris Saint-Germain, Serie A, FIBA, Volleyball World and CAF.

1xPartners Programme Snapshot

The party placed the affiliate programme at the centre of the evening. The company's stated terms and the programme's reported scale appear together in the source report.

The report was published on Yogonet.