1xBet as Gold Headline Sponsor of the London Baby Party in 2024

On 6 February 2024, a company release announced 1xBet as Gold Headline Sponsor of the London Baby Party, as reported by Yogonet. The party was scheduled for that evening at the Natural History Museum.
What the 1xBet Release Said About the Sponsorship
The announcement tied the sponsorship to 1xBet's presence around ICE London and iGB Affiliate 2024, two industry gatherings held in the same period. According to Yogonet, the release described the party as a meeting point for the sector during that week.
Schedule and Venue of the London Baby Party
According to Yogonet, the party was scheduled for 6 February 2024 starting at 20:00 London time. The venue named in the release was the Natural History Museum. The company said the celebration would run late into the night.
1xBet Programme for Guests and Networking Format
The advertised programme included food, drinks, entertainment and industry networking, the company said. A VIP lounge was also planned, where guests could discuss the platform and 1xPartners with staff. The release framed the evening as a chance to build business contacts.
What the Food, Drink and Entertainment Entry Covered
The company statement said guests could enjoy free drinks, gourmet food and entertainment provided by the organisers. Yogonet reported these elements as part of the announced programme, not as confirmed outcomes.
VIP Lounge Talks on the Platform and 1xPartners
The release invited attendees to visit the VIP lounge to speak with managers about the betting platform and the benefits of the affiliate programme. According to Yogonet, the company presented that space as a place for direct conversations with its team.
Expected Attendance and Who Was Invited
| Item | Detail |
|---|---|
| Expected guests | More than 1,000 industry representatives |
| Guest groups | Operators, suppliers and affiliates |
| Senior managers | Bookmakers' senior managers among attendees |
| Company executives | 1xBet senior executives available to meet guests |
According to Yogonet, the release said more than 1,000 industry representatives were expected. It listed operators, suppliers and affiliates among the guest groups, alongside other market participants.
1xBet Around ICE London and iGB Affiliate
Beyond the party sponsorship, the company said it was taking part in ICE London and iGB Affiliate. According to Yogonet, executives planned to answer guest questions about the brand and join discussions on market trends and strategies.
Meetings With Clients and New Contacts
The release said the company intended to meet clients and make new connections at the two events. It also said attendees could learn how to become an affiliate and work with the 1xPartners programme.
Discussions on Trends, Strategies and Market Insights
According to Yogonet, executives were set to take part in conversations about the latest trends, strategies and market insights. The company said guests would have the chance to network with senior executives from 1xBet and other gaming firms.
How the Company Framed the Affiliate Opportunity
In the company's statement, new contacts would widen a guest's circle of business partners and open the way to earning through the 1xBet affiliate programme. The release said the gaming sector is also a community of professionals.
- Met senior executives from 1xBet and other gaming companies, as announced
- Heard about the 1xPartners affiliate programme
- Joined networking with operators, suppliers and affiliates
Earlier Promotion of ICE London and iGB Affiliate
The company said it had promoted its ICE London and iGB Affiliate presence in a press release earlier that month. That earlier statement invited readers to learn how to become an affiliate and earn with 1xPartners.
What the Announcement Did Not Cover
The release did not describe the sponsorship in financial terms, and it did not state how long the arrangement would last. It also gave no attendance figure beyond the expected number.
The company release reported these plans ahead of the event. The 6 February 2024 statement, as covered by Yogonet, remains the source for the details above.