1xBet Advisor Simon Westbury Announces SBC Summit Tbilisi Panel Plans
A 16 October 2025 report by Yogonet announced that Simon Westbury, strategic advisor to 1xBet, would take part in a panel at SBC Summit Tbilisi 2025. The event was scheduled for 15–16 October at the Sheraton Grand Tbilisi Metachi Palace.
1xBet Advisor Confirms Panel Role
Westbury planned to join a discussion on sports betting and ambassador partnerships, according to Yogonet. The panel was set to feature former Italian footballer Alessandro Nesta. The stated topic was how partnerships with leading athletes could support audience engagement and expansion.
Westbury said he intended to discuss 1xBet's work with major sports brands, as Yogonet reported. He said he looked forward to participating in a panel with Nesta to discuss how 1xBet has worked with global sports brands. According to Yogonet, he said this work could enhance trust in the product and benefit sport globally.
Summit Scale and Programme
Yogonet reported that the preview expected around 2,000 delegates, 700 operators and 50 speakers from Eastern Europe and Central Asia. The programme included themed discussions, networking sessions and a poker tournament.
Nesta was among the special guests, according to Yogonet. The report said he would share his views on sports development and its influence on entertainment.
1xBet's Existing Sports Partnerships
Yogonet reported that 1xBet has established high-profile partnerships with clubs and organisations. These included FC Barcelona, Paris Saint-Germain, Italy's Serie A, FIBA, Volleyball World and the Confederation of African Football.
| Event detail | Reported by Yogonet |
|---|---|
| Dates | 15–16 October 2025 |
| Venue | Sheraton Grand Tbilisi Metachi Palace |
| Expected delegates | Around 2,000 |
| Expected operators | 700 |
| Expected speakers | 50 |
| Region represented | Eastern Europe and Central Asia |
Programme Elements and Participants
- Panel discussion on sports betting and ambassador partnerships, with Simon Westbury and Alessandro Nesta.
- Themed discussions across the two-day event.
- Networking sessions for attendees.
- A poker tournament listed in the programme.
- Special guests including Alessandro Nesta, who was to share views on sports development and entertainment.
1xPartners Programme Details
Yogonet also reported that the company's affiliate programme, 1xPartners, offers lifetime commissions of up to 50%. According to Yogonet, the programme provides access to more than 250 withdrawal methods for partners operating in over 150 countries.
| 1xPartners feature | Yogonet report |
|---|---|
| Commission type | Lifetime commissions |
| Maximum commission rate | Up to 50% |
| Withdrawal methods | More than 250 |
| Countries | Over 150 |
The SBC Summit Tbilisi 2025 aimed to serve as a meeting point for gaming industry leaders seeking to expand across emerging markets in Eastern Europe and Central Asia, according to Yogonet.
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